Overview
This is brand guidelines from a crossover perspective and we can be somewhat lenient rather than the strict method we would use on a public facing site. You should refer to the typography page
as well for type-specific issues.
Legal Guidelines
Legal lines are used on any page produced.
Full Line
IMAX® is a registered trademark of IMAX Corporation. © 2018 IMAX Corporation.
Legal Short Form
® & © IMAX Corp.
Colors & Color Utilities
- imax-med-gray: #d5d5d5;
- imax-blue: #0072ce;
- imax-dk-gray: #63666a;
- imax-charcoal: #333f48;
- imax-lt-gray: #f2f2f2;
- imax-midnight-blue: #1c2630;
To make an item imax-blue apply the class .imax-blue
. To make a background imax-blue use the class .imax-blue-bg
.
Colors & Backgrounds
We can use the pattern of [color]-bg to apply any color. In accordance to brand guidelines, we have some rules as to what colors appear over the specified background.
black-bg
- white
- imax-md-gray
- imax-blue
- imax-lt-gray
imax-med-gray-bg
- imax-blue
- imax-dk-gray
- imax-charcoal
imax-blue-bg
- white
- imax-md-gray
- imax-lt-gray
imax-dk-gray-bg
- white
- imax-md-gray
- imax-lt-gray
imax-charcoal-bg
- white
- imax-md-gray
- imax-blue
- imax-lt-gray
imax-lt-gray-bg
- imax-blue
- imax-dk-gray
- imax-charcoal
imax-midnight-blue-bg
- white
- imax-md-gray
- imax-lt-gray
white-bg
- imax-md-gray
- imax-blue
- imax-dk-gray
- imax-charcoal